By Sustainability team
9th December 2010.
14:43

Best cross organisational program

Greenbang, the sustainable business consulting and research organisation, recently announced the winners of ‘The 2010 Greenbang Awards’. The awards were launched this year to identify the most forward-thinking, and innovative companies that are helping to create a sustainable business future.

We are proud to tell you that Sony Ericsson won in the Best cross-organisation sustainability effort category for our GreenHeart initiative! Especially since it is such a cross organisational effort behind the products. All the small steps intergrated across the portfolio makes a much bigger difference than a single feature in a niche product that very few people are interested in.

We were commended for our drive to eliminate paper phone manuals, significantly reduce packaging, phase out hazardous substances in our products and recycle phones to recover valuable resources all as part of the initiative.

GreenHeart has had a tremendous year. In addition to this award, we have also been recognised in the GreenPeace Guide to Greener Electronics, and topped the O2 Eco Ratings with the Sony Ericsson Elm™ being named as the most sustainable handset. We know we are on the right track and now more and more people outside our organization also learn about it. We hope to continue the momentum into 2011 and beyond!