Sony Ericsson today launches a worldwide Facebook competition aimed at finding the ultimate reviewer
- Fans given the exclusive opportunity to review one of Sony Ericsson’s two latest additions before their official launches
London, UK: Sony Ericsson is today launching a competition to find the best reviewer of one of its two new feature phones. Reaching out to a Facebook fanbase of over 4.5 million, entrants will be asked to first answer a simple question then explain why they should get the chance to be the first to review one of them. 12 lucky fans will then receive a phone and be asked to design an entertaining 45 second video review. 4 of the best video reviews will then be featured on Facebook where other fans will vote for their favourite. The review that receives the most ‘likes’ will then receive the grand prize – a set of 10 more for their family and friends.