By
13th February 2011.
12:04

Behind the Scenes at Mobile World Congress

After some minor delays me and Albin finally arrived here in Barcelona yesterday evening. A truly beautiful city with beautiful architecture which this week will be admired by some 50000 telecom people from all across the world. We didn’t get to see much of neither the buildings or the people though and only had time for a short dinner before it was time to get some sleep before this hectic day.

Now we’re at the stand which is starting to take form. All of the stand personnel is getting their final run through of all the things they need to know and everything seems to be right on track.

As usual a place like this is quite a mess the day before the event starts. Still – the stand is nearly finished and everyone’s very excited for tonight.  We met a lot of people and we managed to walk around a bit and caught some pics of the area.

Our stand is in hall 6, shared with Ericsson and ST Ericsson – the entire family under one roof. We took a walk into the meeting room area and got to see the cinema where our invited customers start their experience before all of our customer meetings.

Soon we will leave the stand and go check out the preparations for our press event!

Below are all the pics I shot.. all shot with the Xperia arc.

Tags for all the stand staff

Tags for all the stand staff

Albin in our stand

Albin in our stand

HDMI demo station

HDMI demo station

Myself shooting some pics

Myself shooting some pics

Mobile Bravia Engine demo station

Mobile Bravia Engine demo station

Xperia PLAY demo station

Xperia PLAY demo station

Exmor R for mobile demo station

Studio for media in our stand

Preparations of our stand

The Sony Ericsson Cinema

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