Month: March 2012

The Sony Open for Tennis Arrives in Miami.
Sony Mobile Communications renames the Sony Ericsson Open tennis tournament

Miami, Fla.,– Sony Mobile Communications today announced it is changing the name of the Sony Ericsson Open in Miami to Sony Open (Tennis), starting in 2013. The name reflects the company’s new brand and name after Sony Ericsson became a wholly-owned subsidiary of Sony in February of this year. “The Sony Open tennis tournament enables …

The van’s around the corner: Android 4.0 Ice Cream Sandwich software upgrade coming to 2011 Xperia smartphones starting from mid-April

During Mobile World Congress I was lucky enough to taste an actual Ice Cream Sandwich (or two) at the Google booth, and you’ll all be able to experience this sweet software treat on our 2011 Xperia smartphones, starting with the first models from mid-April.

Sony brand launches in smartphone market with global advertising campaign

London – This week sees the launch of a global advertising campaign to introduce consumers to the first Xperia smartphones from Sony. The expansive brand advertising campaign from Sony Mobile Communications marks Sony’s return to the smartphone market and emphasizes Sony’s connected entertainment experiences brought to life by Xperia smartphones. The campaign – ‘Made of Imagination’ …