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You may have noticed that earlier in the week we introduced a slightly different type of “smart” tech. Smart Tennis Sensor – a compact device that attaches to Wilson, Prince and Yonex rackets to monitor and record your tennis shots, providing real time analysis and metrics straight to your smartphone or tablet.

Tennis-Sensor-on-Racket-for-August-announcmenet3This clever little sensor monitors movement, shot count, speed of racket, speed of ball and even spin – allowing you to find out just how good or bad, you really are. Find out what Sony’s SVP and President of UX & Product Strategy Group, Hideyuki Furumi, had to say when the team caught up with him.

Speaking of new products, it’s IFA next week, and there aren’t many better places to be when it comes to celebrating the latest in tech, mobile and trends. So it’s no surprise that we’ll be there.

Not many people know this, but IFA, also known as The Internationale Funkausstellung Berlin (Or ‘the Berlin Radio Show’ if you can’t speak German) actually goes way back to the days when televisions didn’t even exist. Check out our little history of the IFA exhibition on the Sony Community page to find out more.

We’ll be hosting a live stream of our press conference here on the blog, so tune in next week to find out what IFA 2014 has in store – and you’ll be able to stay in the know with all the latest from us, by following @SonyMobileNews and #SonyIFA throughout the week.

Have a good weekend and we’ll catch you at IFA!