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This week, Sony Action Cam proudly announced that they had partnered with pro skater Tony Hawk, aka “The Birdman”, ahead of the European Vacation 2015 Birdhouse Tour. The tour will kick off in the UK on July 11th and offers Europe-based fans the opportunity to witness the legendary Tony Hawk in action.

Starting in Somerset and ending in Prague, the tour will see Hawk showcasing his moves alongside some of the world’s best skateboarders including David Loy, Aaron “Jaws” Homoki, Kevin Staab, Clive Dixon, Ben Raybourn, Shawn Hale and Clint Walker.

The pro boarders will be using the latest Action Cams from Sony to capture high quality 1st person POV footage taken at some of the top skate parks in Europe. This will include 4K video from the new X1000VR and super smooth footage from the AS200VR and AZ1VR, which will all be shared through the Birdhouse and Sony social media channels.twitch_logo3

That wasn’t all for exciting partnerships, as we announced we’re teaming up with Twitch, the leading social video platform and community for gamers.

For the first time ever, integrated in-device broadcasting will be brought to your smartphone via the app. Whether you have an Xperia Z3+Xperia Z4Xperia Z4v, or the Xperia™ Z4 Tablet, you’ll be able to live broadcast your gaming action to Twitch’s sizeable audience of over 100 million monthly visitors.

If you want to try it out for yourselves, head to the Google Play Store where it’s available to download.

Sony reached towards a more sustainable future this week, as we started using SORPLAS™ (Sustainable Oriented Recycled Plastic) on Xperia Z3+/Z4. SORPLAS™ is created from 99% recycled plastic and was developed by Sony after years of research.

Whilst the material was introduced in 2011, it’s finally made its début and will be available to other manufacturers towards the end of this summer.

4KTVFinally, we’re excited to reveal our latest competition. There’s a great selection of prizes in the draw – including the 75” X94C 4K Ultra HD Android TV. 13 lucky people will also be able to get their hands on some of our MDR-1A headphones.


Entry is simple. To take part, you just need to answer a few easy questions. The competition is available to users in UK, Ireland, France, Belgium, Germany, Austria, Portugal, Switzerland, Nordics, Poland, Netherlands, Spain and Russia.

That’s it from us, good luck in the competition and enjoy your weekend!

Anthony Devenish

PR Manager

Wearables, software and digital PR geek. Northerner (trying not to be a hipster) in London.